Convince, motivate, convince. For a successful fundraising campaign, you will have to convince volonteers and donors that you have the most valuable cause of all. To communicate your passion, you'll need to get well prepared. For that reason, you should have a look at Google Earth Outreach (http://earth.google.com/outreach/index.html).
You will ask: What is Google Earth Outreach? It’s a Google Earth project dedicated to philantropy.
“Hundreds of millions of people now use Google Earth and Google Maps to explore the world around them. Google Earth Outreach gives non-profit and public benefit organisations like yours the knowledge and resources you need to reach their minds and their hearts: See how other organisations have benefited from Google Earth Outreach, then learn how to create maps and virtual visits to your projects that get users engaged and passionate about your work.”
For me, it sounds like the opportunity to have the Google team as fundraising trainer. It cannot be all bad.
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